Privacy Policy

Last Updated: February 2026

At Sedra ("we," "us," or "our"), we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application, website, and related services (collectively, the "Platform"). Please read this policy carefully. By using our Platform, you consent to the practices described herein.

Information We Collect

We collect information that you provide directly and information collected automatically:

Information You Provide:

Personal identification: full name, national ID number, date of birth
Contact information: phone number, email address, residential address
Financial information: payment details, bank account information, transaction history
Property preferences: desired unit types, budget range, preferred locations, bedroom and bathroom counts
Communications: messages, inquiries, and feedback you send to us or our sales agents
Account credentials: phone number used for login, OTP verification data

Information Collected Automatically:

Device information: device type, operating system, unique device identifiers, push notification tokens
Usage data: pages visited, features used, search queries, time spent on the Platform
Location data: approximate location based on IP address (we do not collect precise GPS location without consent)
Cookies and similar technologies: session data, preferences, and analytics identifiers

How We Use Your Information

We use collected information for the following purposes:

To create and manage your account on our Platform
To process property reservations, payments, and installment schedules
To match you with suitable properties based on your preferences
To communicate with you about your inquiries, reservations, and payment reminders
To send push notifications about new projects, promotions, and important updates (with your consent)
To improve our Platform, services, and customer experience
To comply with legal obligations and regulatory requirements
To detect and prevent fraud, security threats, and unauthorized access

Data Sharing and Disclosure

We do not sell your personal information. We may share your data with:

Sales agents: To facilitate property viewings, consultations, and transactions
Payment processors: To process your payments securely through authorized payment gateways
Service providers: Third-party vendors who assist us with SMS delivery, push notifications, cloud hosting, and analytics
Legal authorities: When required by law, court order, or to protect our legal rights
Business transfers: In connection with any merger, acquisition, or sale of company assets

Cookies and Tracking Technologies

Our Platform uses cookies and similar tracking technologies to enhance your experience. These help us remember your preferences, understand usage patterns, and improve our services. You can manage cookie preferences through your browser or device settings, though disabling cookies may affect Platform functionality.

Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

Encryption of data in transit and at rest
Secure authentication with OTP verification
Regular security assessments and updates
Access controls limiting data access to authorized personnel only

While we strive to protect your information, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. Financial and transaction records are retained as required by applicable laws and regulations. You may request deletion of your account, subject to legal retention requirements.

Your Rights

You have the right to:

Access the personal information we hold about you
Request correction of inaccurate or incomplete data
Request deletion of your personal data (subject to legal obligations)
Withdraw consent for marketing communications at any time
Opt out of push notifications through your device settings
Request a copy of your data in a portable format

Children's Privacy

Our Platform is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a minor, we will take steps to delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes through the Platform or via your registered contact information. Your continued use of the Platform after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Address: Al-Rifai Tower, 3rd Floor, International Hospital St., Eastern Corniche, Sohag, Egypt
Phone: +201070000578
Email: sedrarealstate@gmail.com